Modernity in British advertising : selling cocoa and chocolate in the 1930s
Year of publication: |
2017
|
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Authors: | French, Michael J. |
Published in: |
Journal of historical research in marketing. - Bingley [u.a.] : Emerald, ISSN 1755-750X, ZDB-ID 2473961-3. - Vol. 9.2017, 4, p. 451-466
|
Subject: | Advertising history | Evolution of marketing | Business history | Confectionery industry | Wirtschaftsgeschichte | Economic history | Werbung | Advertising | Großbritannien | United Kingdom | Unternehmensgeschichte | Geschichte | History |
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