Money-back guarantee in the presence of strategic customer behavior
Zongsheng Huang, Lingchen Huang, Yingxue Zhao, Xiaoge Meng
| Year of publication: |
2021
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|---|---|
| Authors: | Huang, Zongsheng ; Huang, Lingchen ; Zhao, Yingxue ; Meng, Xiaoge |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 239.2021, p. 1-14
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| Subject: | Mechanism design | Money-back guarantee | Strategic customer behavior | Theorie | Theory | Garantie | Warranty | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Beschwerdemanagement | Complaint management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijpe.2021.108191 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012648792