Moralising markets, marketizing morality : the fair trade movement, product labeling and the emergence of ethical consumerism in europe
Year of publication: |
2021
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Authors: | Koos, Sebastian |
Published in: |
Journal of nonprofit & public sector marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1540-6997, ZDB-ID 2069730-2. - Vol. 33.2021, 2, p. 168-192
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Subject: | fair Trade | institutional logic | organization | Political consumption | social movement | Fairer Handel | Fair trade | Soziale Bewegung | Social movement | Konsumentenverhalten | Consumer behaviour | Wirtschaftsethik | Economic ethics | Ethik | Ethics |
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