Multichannel retailing: profiling the multichannel shopper
Peter J. McGoldrick & 3001
| Year of publication: |
2007
|
|---|---|
| Authors: | MacGoldrick, Peter J. ; Collins, Natalie |
| Published in: |
The international review of retail, distribution and consumer research. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0959-3969, ZDB-ID 1098588-8. - Vol. 17.2007, 2, p. 139-158
|
| Subject: | Einzelhandel | Retail trade | Vertriebsweg | Distribution channel | Konsumentenverhalten | Consumer behaviour |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003476121