Multidimensional Competitive Position Analysis of Most Innovative Pharmaceutical & Biotechnology Companies - 2012 Perspective

In Knowledge Based Bio-Economy over the past two decades, biotechnology has provided a motor for environmentally sustainable production and for the development of a diverse range of innovative products. The paper presents the possibility of using euclidean distance from the Positive Development Pattern (PDP) to identify those biotech companies which are characterized by the highest levels of innovation. As a result there was created synthetic ratio with range from 0 to 1 for each of 173 objects (Enterprises). Sorted from highest to lowest value of SMD (Systematic Measure of Development) ratio became a ranking of competitive position of most innovative companies in pharmaceuticals and biotechnology industry. The role biotechnology could play in addressing what are considered the most serious challenges to world economies and societies over the next decades. These challenges include agriculture, healthcare, industry and other resources and services to a world that will see its population increase by a third in the face of mounting environmental stresses over the next 20 years. The purpose of the article is to present possibility of usage of multidimensional analysis to evaluate the competitive position of enterprise. Author presents SMD ratio for pharmaceuticals and biotechnology companies. Presented tool solves the problem of low level of utility of one-dimensional analysis