Multilatinas as sources of new research insights : the learning and escape drivers of international expansion
Year of publication: |
June 2016
|
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Authors: | Cuervo-Cazurra, Alvaro |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 69.2016, 6, p. 1963-1972
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Subject: | Escape | Internationalization | Latin America | Learning | Multilatinas | Multinational companies | Multinationales Unternehmen | Transnational corporation | Lateinamerika | Globalisierung | Globalization | Lernende Organisation | Learning organization | Internationaler Markteintritt | International market entry | Lernprozess | Learning process |
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