Multimarket contact and performance : evidence from emerging economies
Year of publication: |
October-December 2016
|
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Authors: | Domínguez, Beatriz ; Garrido, Elisabet ; Orcos, Raquel |
Published in: |
Business research quarterly : BRQ. - Barcelona [u.a.] : Elsevier España, ISSN 2340-9436, ZDB-ID 2772815-8. - Vol. 19.2016, 4, p. 278-288
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Subject: | Multinational enterprises (MNEs) | Multimarket contact (MMC) | Emerging countries | Mutual forbearance and performance | Multinationales Unternehmen | Transnational corporation | Schwellenländer | Emerging economies | Unternehmenserfolg | Firm performance |
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