Multinational enterprises and the end of global strategy
Year of publication: |
2002
|
---|---|
Authors: | Rugman, Alan M. |
Published in: |
Multinational firms : the global-local dilemma. - London [u.a.] : Routledge, ISBN 0-415-27054-5. - 2002, p. 3-17
|
Subject: | Multinationales Unternehmen | Transnational corporation | Strategisches Management | Strategic management | Globalisierung | Globalization | Welt | World |
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