Multiproduct quality competition : fighting brands and product line pruning
Year of publication: |
2003
|
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Authors: | Johnson, Justin P. ; Myatt, David P. |
Published in: |
The American economic review. - Nashville, Tenn. : American Economic Assoc., ISSN 0002-8282, ZDB-ID 203590-X. - Vol. 93.2003, 3, p. 748-774
|
Subject: | Wettbewerb | Competition | Produktdifferenzierung | Product differentiation | Preisdifferenzierung | Price discrimination | Theorie | Theory |
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