Myopic use of the inverse elasticity pricing rule by a multiproduct firm
Year of publication: |
2024
|
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Authors: | Fjell, Kenneth ; Heywood, John S. |
Published in: |
Journal of revenue and pricing management. - Cham : Springer Nature Switzerland AG, ISSN 1477-657X, ZDB-ID 2109274-6. - Vol. 23.2024, 2, p. 103-111
|
Subject: | Elasticity | Inverse | Marginal cost | Pricing | Related products | Theorie | Theory | Grenzkostenpreis | Marginal cost pricing | Mehrproduktfertigung | Multiproduct production | Preiselastizität | Price elasticity | Kosten | Costs | Elastizität | Preis | Price |
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