Narrative approach in business network process research — Implications for theory and methodology
Year of publication: |
2012
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Authors: | Makkonen, Hannu ; Aarikka-Stenroos, Leena ; Olkkonen, Rami |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 41.2012, 2, p. 287-300
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