Network advantage : how to unlock value from your alliances and partnerships

"Companies' connections to other firms-their network of alliances-matter for economic success. In this practical, jargon-free, evidence-based book, three experienced scholar/educators provide practical tools to understand your company's network positioning and what to do to build webs of relationships that provide competitive advantage and economic value." -Jeffrey Pfeffer, Professor, Graduate School of Business, Stanford University and co-author of The Knowing--Doing Gap "Network Advantage presents compelling ideas and is a must-read. It articulates three different perspectives to think about a firm's network advantage and shows how a firm can maximize the value of its alliance network. The book is filled with theoretical and practical insights on the topic and offers captivating case studies to illustrate its key points. It is fun to read. I highly recommend this book." -W. Chan Kim, the BCG Chair Professor of INSEAD and the Co-director of the INSEAD Blue Ocean Strategy Institute "In this eminently researched book, the authors show how executives and entrepreneurs alike can unlock the value of alliances. And the book comes with some 'secrets' to success that most managers overlook. Every CEO, executive and entrepreneur who are collaborating with other firms ought to read this book." -Morten T. Hansen, Professor at the University of California at Berkeley, author of Collaboration and co-author of Great by Choice "Don't compete alone! Network Advantage provides a fresh perspective on how all firms can benefit from their alliances and partnerships. The authors seamlessly integrate academic research and real-life examples into a practical step-by-step guide for unleashing the power, information and cooperation advantages available in networks. A must-read for thoughtful executives and entrepreneurs alike." -Stein Ove Fenne, President,