Network technology adoption by US biotechnology firms : a contextual approach of social media applications
Hèlène Delerue (School of Management, Department of Management and Technology, University of Quebec, Montreal, QC, Canada), Tom Cronje (Department of Finance and Banking, Curtin University, Bentley, Perth, Australia)
| Year of publication: |
October 2015
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|---|---|
| Authors: | Vidot-Delerue, Hélène ; Cronje, Tom |
| Published in: |
International journal of innovation management. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 1339582-8. - Vol. 19.2015, 5, p. 1550047-1-20
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| Subject: | Social media | biotechnology SMEs | organisational characteristics | Social Web | Social web | Biotechnologie | Biotechnology | KMU | SME | Biotechnologie-Industrie | Biotechnology industry | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1142/S1363919615500474 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011422412