Networks of mind and networks of organizations : the map metaphor in business network research
Year of publication: |
2010
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Authors: | Geiger, Susi ; Finch, John H. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 39.2010, 3, p. 381-389
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Subject: | Unternehmensnetzwerk | Business network | Visualisierung | Visualization | B-to-B-Marketing | Business-to-business marketing | Kognition | Cognition |
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