Extent: | V, 93 S. : Ill., graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Language: | German |
Thesis: | Zugl.: Gelsenkirchen, Fachhochsch., Diplomarbeit, 2007 |
ISBN: | 978-3-8366-6315-1 |
Classification: | Marketing |
Source: |
Persistent link: https://www.econbiz.de/10004266571