Extent: | 320 S. graph. Darst., Ill. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors ; Handbuch ; Handbook |
Language: | German |
Notes: | Literaturangaben |
ISBN: | 3-409-11673-7 |
Classification: | Marketing ; Betriebliche Information und Kommunikation |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001568893