New aspects of the interface between R & D and marketing
EIRMA, European Industrial Research Management Association
| Year of publication: |
1991
|
|---|---|
| Publisher: |
Paris : EIRMA |
| Subject: | Marketingmanagement | Marketing management | Industrieforschung | Industrial research | Forschung | Research |
| Extent: | 84 S graph. Darst |
|---|---|
| Series: | Working group reports. - Paris, ZDB-ID 258684-8. - Vol. 42 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Graue Literatur ; Non-commercial literature |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000855682