New directions in researching ethnicity in marketing and consumer behaviour : a well-being agenda
Aliakbar Jafari (University of Strathclyde, UK), Luca M. Visconti (ESCP Europe, France)
| Year of publication: |
June 2015
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|---|---|
| Authors: | Jafari, Aliakbar ; Visconti, Luca M. |
| Published in: |
Marketing theory. - London [u.a.] : Sage, ISSN 1470-5931, ZDB-ID 2201540-1. - Vol. 15.2015, 2, p. 265-270
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| Subject: | Conflict | ethnicity | mobility | place | power relations | religion | shifting identities | the Internet | transformation | well-being | Konsumentenverhalten | Consumer behaviour | Ethnische Gruppe | Ethnic group | Internet | Zufriedenheit | Satisfaction | Lebensqualität | Quality of life | Religion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1470593114552582 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011494624