NEW INSIGHTS INTO SUPERMARKET PROMOTIONS VIA SCANNER DATA ANALYSIS: THE CASE OF MILK
Year of publication: |
1998
|
---|---|
Authors: | Green, Geoffrey M. ; Park, John L. |
Published in: |
Journal of Food Distribution Research. - Food Distribution Research Society - FDRS. - Vol. 29.1998, 3
|
Publisher: |
Food Distribution Research Society - FDRS |
Subject: | Agribusiness |
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