New product preannouncements and shareholder value : don't make promises you can't keep ; report No. 06-116
Year of publication: |
2006
|
---|---|
Authors: | Sorescu, Alina ; Shankar, Venkatesh ; Kushwaha, Tarun |
Published in: |
MSI reports : working paper series. - Cambridge, Mass., ISSN 1545-505X, ZDB-ID 2127174-4. - 2006, 3, p. 23-48
|
Subject: | USA | United States | Ankündigungseffekt | Announcement effect | Shareholder Value | Shareholder value |
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