New techniques for marketing management
Year of publication: |
1966
|
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Authors: | Rago, Louis J. |
Published in: |
Business perspectives : quarterly journal of the Business Research Bureau. - Carbondale, Ill. : Univ., ISSN 0007-697X, ZDB-ID 609553-7. - Vol. 2.1966, 3, p. 29-35
|
Subject: | Betriebswirtschaftliche Verfahrensforschung | Absatztechnik |
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