Normative and Positive Aspects of Socialist Marketing Policy in Transition – Some Hungarian Reform‐Based Lessons
Year of publication: |
1990
|
---|---|
Authors: | Naor, Jacob |
Published in: |
European Journal of Marketing. - MCB UP Ltd, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 24.1990, 1, p. 44-60
|
Publisher: |
MCB UP Ltd |
Subject: | Eastern Europe | Hungary | Socialism | Marketing strategy | Public sector | Private sector |
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