Number 2-3 - Connecting to customers: Value, volume and one-to-one - Bridging the gap between suppliers and customers through relationship promoters: Theoretical considerations and empirical results
Year of publication: |
2000
|
---|---|
Authors: | Walter, Achim ; Gemünden, Hans Georg |
Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 0885-8624, ZDB-ID 6495503. - Vol. 15.2000, 2-3, p. 86-105
|
Saved in:
Saved in favorites
Similar items by person
-
Relationships and networks in international markets
Gemünden, Hans Georg, (1998)
-
Beziehungspromotoren in europäischen Geschäftsbeziehungen
Gemünden, Hans Georg, (1998)
-
Der Beziehungspromotor : Schlüsselperson für interorganisationale Innovationsprozesse
Gemünden, Hans Georg, (1995)
- More ...