Nutzenorientierte Markenführung im Internet
Bauer, Hans H.
| Year of publication: |
2004
|
|---|---|
| Authors: | Bauer, Hans H. |
| Publisher: |
Mannheim : IMU |
| Subject: | Internet | Markenpolitik |
| Extent: | 22 Bl. |
|---|---|
| Series: | Management Know-how. - Mannheim. - Vol. 88 |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-89333-302-9 |
| Classification: | Betriebliche Information und Kommunikation ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004802744