Older adults' parasocial interaction formation process in the context of travel websites : the moderating role of parent-child geographic proximity
Year of publication: |
December 2017
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Authors: | Kim, Insin ; Kim, Joonhyeong Joseph |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 63.2017, p. 399-416
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Subject: | Parasocial interaction (PSI) | Older adults | Age identity | Innovativeness | Well-being | Word-of-mouth (WOM) | Ältere Menschen | Elderly people | Virales Marketing | Viral marketing | Website | Altersgruppe | Age group |
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