Older consumers' customer service preferences
Year of publication: |
2008
|
---|---|
Authors: | Pettigrew, Simone |
Published in: |
The silver market phenomenon : business opportunities in an era of demographic change. - Berlin : Springer, ISBN 978-3-540-75330-8. - 2008, p. 257-268
|
Subject: | Ältere Menschen | Elderly people | Kundenservice | Customer service | Australien | Australia |
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