On growth: A conversation with C.K. Prahalad
As recently as 24 months ago, the principal focus of management attention was cost reduction. Today, the captivating target is growth. How do you account for this rapid shift in interest?
Year of publication: |
1996
|
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Authors: | Prahalad, C.K. ; Bennigson, Larry |
Published in: |
Strategy & Leadership. - MCB UP Ltd, ISSN 1758-9568, ZDB-ID 2039442-1. - Vol. 24.1996, 5, p. 26-31
|
Publisher: |
MCB UP Ltd |
Saved in:
Online Resource
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