On the heterogeneity of preferences for disability services
Year of publication: |
2023
|
---|---|
Authors: | Randle, Melanie ; Grün, Bettina ; Dolnicar, Sara |
Published in: |
Journal of nonprofit & public sector marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1540-6997, ZDB-ID 2069730-2. - Vol. 35.2023, 1, p. 47-64
|
Subject: | consumer preferences | Disability | heterogeneity | market segmentation | theory of consumption values | Konsumentenverhalten | Consumer behaviour | Behinderte | Disabled persons | Präferenztheorie | Theory of preferences | Marktsegmentierung | Market segmentation | Zahlungsbereitschaftsanalyse | Willingness to pay |
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