On the price elasticity of demand for trademarks
Gaétan de Rassenfosse
| Year of publication: |
2020
|
|---|---|
| Authors: | De Rassenfosse, Gaétan |
| Published in: |
Industry and innovation. - London [u.a.] : Taylor & Francis, ISSN 1469-8390, ZDB-ID 2020057-2. - Vol. 27.2020, 1/2, p. 11-24
|
| Subject: | Fee | innovation indicator | price elasticity | trademark value | Preiselastizität | Price elasticity | Markenrecht | Trademark law | Markenartikel | Brand | Innovation | Theorie | Theory |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/13662716.2019.1591939 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012286237