On the "students as surrogates" research conundrum : insights from statistical reasoning in revenue management
Year of publication: |
August 2015
|
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Authors: | Chen, Chih-Chien ; Schwartz, Zvi ; Yu, Xiaojuan Jady |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 14.2015, 4, p. 262-275
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Subject: | student subjects | revenue management | statistical reasoning | experimental design | Revenue-Management | Revenue management | Studierende | Students | Experiment | Statistische Methode | Statistical method |
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