On the use of rhetoric in promoting enterprise resource planning systems
Year of publication: |
2015
|
---|---|
Authors: | Lepistö, Lauri |
Published in: |
Baltic journal of management. - Bingley : Emerald Group Publishing Limited, ISSN 1746-5265, ZDB-ID 2248722-0. - Vol. 10.2015, 2, p. 203-221
|
Subject: | Rhetoric | Management fashion | Technological change | Enterprise resource planning systems | Rhetorical analysis | Technischer Fortschritt | USA | United States | Rhetorik | ERP-System | ERP system |
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