One-to-One-Marketing im Internet : erfolgreiches E-Business für Finanzdienstleister
Christian Reichardt
| Year of publication: |
2000
|
|---|---|
| Authors: | Reichardt, Christian |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Finanzdienstleistungsinstitut | Electronic Commerce | Direktmarketing | Online-Marketing |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | 285 S Ill., graph. Darst 21 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. 283 - 284 |
| ISBN: | 3-409-11554-4 |
| Classification: | Marketing ; Banken, Versicherungen |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001433010