Online business social network e strumenti per la gestione delle relazioni di business nelle PMI
Year of publication: |
2013
|
---|---|
Authors: | Galano, Lidia ; Marchegiani, Lucia |
Published in: |
MERCATI E COMPETITIVITÀ. - FrancoAngeli Editore, ISSN 1826-7386. - Vol. 2013/2.2013, 2, 4, p. 59-82
|
Publisher: |
FrancoAngeli Editore |
Subject: | Social networks | social media strategy | web 2.0 | reti d’imprese | capitale relazionale | sostegno pubblico all’innovazione | marketing |
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