Online video sharing and revenues during the Pandemic. Evidence from musical stream data

This study examines how instant online video sharing affects artists' musical streams during the pandemic. On average, the use of the TikTok app significantly increases artists' streams, by approximately 5%. This increase is even higher for male, European and dj Mag 2020 new entry artists.

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Year of publication:	2022
Authors:	Mourelatos, Evangelos ; Mourelatos, Haris
Publisher:	Essen : Global Labor Organization (GLO)
Subject:	Covid-19 \| Streams \| Online video sharing

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Series:	GLO Discussion Paper ; 1050 [pre.]
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Working Paper
Language:	English
Other identifiers:	1814893407 [GVK] hdl:10419/262734 [Handle] RePEc:zbw:glodps:1050pre [RePEc]
Classification:	I1 - Health ; L82 - Entertainment; Media (Performing Arts, Visual Arts, Broadcasting, Publishing, etc.) ; Z10 - Cultural Economics. General
Source:	EconStor

Persistent link: https://www.econbiz.de/10013342603