Open Innovation – Kundenintegration im Innovationsprozess
Year of publication: |
2010-09-23
|
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Authors: | Lohmann, Carsten |
Institutions: | Rationalisierungs- und Innovationszentrum der Deutschen Wirtschaft |
Subject: | Innovationsprozess | Innovationsmanagement | Kundenorientierung | Kundenmanagement | Customer relationship management |
Extent: | 7449600 bytes 30 p. application/pdf |
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Series: | |
Type of publication: | Book / Working Paper |
Language: | German |
Classification: | Strategic management ; Consumer behaviour ; Individual Working Papers, Preprints ; No country specification |
Source: | USB Cologne (business full texts) |
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