Extent: | 332 S graph. Darst 8° |
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Series: | Marketing Management. - Berlin [u.a.] : de Gruyter, ZDB-ID 527189-7. - Vol. 5 |
Type of publication: | Book / Working Paper |
Language: | German |
Notes: | Literaturverz. S. 325 - 328 |
ISBN: | 3-11-006980-6 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000071932