OPINION - Is Strategy a Bad Word? The frequent failure of strategy might lie in its very definition which historically implies short-term victory over competitors rather than long-term vision and lasting success.
| Year of publication: |
2006
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| Authors: | Mitreanu, Cristian |
| Published in: |
MIT sloan management review. - Cambridge, Mass : MIT, ISSN 1532-9194, ZDB-ID 2039388X. - Vol. 47.2006, 2, p. 96
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