Extent:
XIV, 220 S., S. A 1 - A 46 : graph. Darst.
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Dissertation u.a. Prüfungsschriften
Language: German
Thesis:
Zugl.: Bayreuth, Univ., Diss., 2011
ISBN: 978-3-486-71354-1 ; 3-486-71354-X
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10009600361