Opportunity and innovation : synergy within an entrepreneurial approach to marketing
Geoff Simmons, Brychan C. Thomas and Gary Packham
Year of publication: |
2009
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Authors: | Simmons, Geoff ; Thomas, Brychan C. ; Packham, Gary |
Published in: |
The international journal of entrepreneurship and innovation. - London : IP Publ., ISSN 1465-7503, ZDB-ID 20067574. - Vol. 10.2009, 1, p. 63-72
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