Optimal bundling strategy for digital information goods : network delivery of articles and subscriptions
Year of publication: |
1999
|
---|---|
Authors: | Chuang, John Chung-i ; Sirbu, Marvin A. |
Published in: |
Information economics and policy : IEP. - Amsterdam [u.a.] : Elsevier, ISSN 0167-6245, ZDB-ID 877702-0. - Vol. 11.1999, 2, p. 147-176
|
Subject: | Leistungsbündel | Bundling strategy | Fachzeitschrift | Journal | Informationsmarkt | Information market | Internet | Presseverlag | Press publisher | Theorie | Theory |
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