Optimal product placement
Year of publication: |
August 2017
|
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Authors: | Hsu, Chia-Ling ; Matta, Rafael ; Popov, Sergey V. ; Sogo, Takeharu |
Published in: |
Review of industrial organization : RIO. - Dordrecht [u.a.] : Springer Science + Business Media B.V., ISSN 0889-938X, ZDB-ID 638140-6. - Vol. 51.2017, 1, p. 127-145
|
Subject: | Imperfect monopolistic competition | Internet trade intermediation | Menu choice | Search costs | Vertical differentiation | Theorie | Theory | Monopolistischer Wettbewerb | Monopolistic competition | Produktdifferenzierung | Product differentiation | Informationskosten | Information costs | Produktqualität | Product quality | Product Placement | Product placement | Internet | Konsumentenverhalten | Consumer behaviour | Vorleistungen | Intermediate goods |
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