Oracles on "Advertising": Searching for a Definition
Year of publication: |
2002
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Authors: | Richards, Jef I. ; Curran, Catharine M. |
Published in: |
Journal of advertising : official publication of the American Academy of Advertising. - Philadelphia, Pa : Taylor & Francis, ISSN 0091-3367, ZDB-ID 4351927. - Vol. 31.2002, 2, p. 63-78
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