Organizational ambidexterity, market orientation, and firm performance
Year of publication: |
2014
|
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Authors: | Wei, Zelong ; Zhao, Jie ; Zhang, Chenlu |
Published in: |
Journal of engineering and technology management : JET-M. - Amsterdam [u.a.] : Elsevier, ISSN 0923-4748, ZDB-ID 1027164-8. - Vol. 33.2014, p. 134-153
|
Subject: | Ambidexterity | Exploration | Market orientation | Unternehmenserfolg | Firm performance | Marketingmanagement | Marketing management | Organisationale Ambidextrie | Ambidextrous organization |
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