Extent:
XXVII, 643 S. : Ill., graph. Darst.
1 CD-ROM (12 cm)
Type of publication: Book / Working Paper
Language: English
ISBN: 0-13-016680-4 ; 0-13-034105-3 ; 0-13-018423-3
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10004596172