Organizing festivals, events and activities for destination marketing
Year of publication: |
2019
|
---|---|
Authors: | Bottini, Antonio ; Monda, Antonella ; Vesci, Massimiliano |
Published in: |
Tourism planning and destination marketing. - Bingley, UK : Emerald Publishing, ISBN 978-1-78756-292-9. - 2019, p. 203-219
|
Subject: | Destinationsmanagement | Destination management | Tourismusmarketing | Tourism marketing | Großveranstaltung | Big event |
-
Connell, Joanne, (2010)
-
Stakeholder management strategies of festivals
Andersson, Tommy D., (2010)
-
Assessing the impact of hallmark events : conceptual and research issues
Ritchie, J. R. Brent, (2010)
- More ...
-
Gaies, Brahim, (2022)
-
Managing smart service ecosystems through technology : how ICTs enable value cocreation
Troisi, Orlando, (2019)
-
Reconceptualizing TQM in service ecosystems : an integrated framework
Polese, Francesco, (2019)
- More ...