Orientation vers le marche, performance et activites de recherche marketing.
Year of publication: |
2001
|
---|---|
Authors: | Denis, J.-E. ; Czellar, S. ; Graber, S. |
Institutions: | Geneva School of Economics and Management, Université de Genève |
Subject: | MARKETING | SECTEUR INDUSTRIEL | CONCURRENCE |
Series: | |
---|---|
Type of publication: | Book / Working Paper |
Notes: | 20 pages |
Classification: | L52 - Industrial Policy; Sectoral Planning Methods ; L16 - Industrial Organization and Macroeconomics; Macroeconomic Industrial Structure; Industrial Price Indices ; M31 - Marketing |
Source: |
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