Outdoor advertising for business markets
| Year of publication: |
2006
|
|---|---|
| Authors: | Lichtenthal, J.David ; Yadav, Vivek ; Donthu, Naveen |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 35.2006, 2, p. 236
|