Outsourcing destination choices : the role of economic and cultural attributes
Year of publication: |
2016
|
---|---|
Authors: | Livanis, Grigorios ; Robertson, Christopher J. ; Al-Shuaibi, Khalid M. ; Hussain, Khalid |
Published in: |
International marketing review. - Bingley : Emerald Publishing Limited, ISSN 0265-1335, ZDB-ID 859767-4. - Vol. 33.2016, 1, p. 51-87
|
Subject: | Religion | Outsourcing | Signalling theory | Country-of-origin | Signalling | USA | United States | Theorie | Theory | Herkunftsbezeichnung | Designation of origin |
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