Oval-sustainability in entrepreneurship

Maryna Pashkevych, Maryna Kharchenko, Nataliia Shishkova

Although the sustainable development (SD) is associated with the triple balance of economic, social and environmental areas, we raised a question: whether it is an achievable goal for ordinary business units to develop sustainably. The theoretical research substantiates the contradictory essence of the SD in the context of entrepreneurship. Having employed the method of projection, we offered an advanced definition of the SD for an enterprise. Having applied the theory of the company life-cycle, we obtained stages of the enterprise's SD. The method of typology analysis allowed distinguishing new types of the SD. By means of the cost-benefit analysis, the research reveals OVAL-sustainability as a function of two variables (cost and value).

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Year of publication:	2018
Authors:	Pashkevych, Maryna ; Kharchenko, Maryna ; Shishkova, Nataliia
Published in:	Open economics. - Warsaw, Poland : De Gruyter Open, ISSN 2451-3458, ZDB-ID 2900479-2. - Vol. 1.2018, 1, p. 142-153
Subject:	business \| enterprise \| entrepreneurship \| management \| Sustainable development \| Entrepreneurship \| Entrepreneurship approach \| Nachhaltige Entwicklung

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Type of publication:	Article
Type of publication (narrower categories):	Aufsatz in Zeitschrift ; Article in journal ; Konferenzbeitrag ; Conference paper
Language:	English
Other identifiers:	10.1515/openec-2018-0008 [DOI] hdl:10419/236588 [Handle]
Classification:	M14 - Corporate Culture; Social Responsibility ; M29 - Business Economics. Other
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10011989211