Partitioned country-of-origin effect on consumer behavior : a meta-analysis
Year of publication: |
2022
|
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Authors: | De Nisco, Alessandro ; Oduro, Stephen |
Published in: |
Journal of international consumer marketing. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1528-7068, ZDB-ID 2069279-1. - Vol. 34.2022, 5, p. 592-615
|
Subject: | Country of origin | meta-analysis | partitioned country of origin | Meta-Analyse | Meta-analysis | Herkunftsbezeichnung | Designation of origin | Konsumentenverhalten | Consumer behaviour | Ursprungsregeln | Rules of origin |
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